Tag Archives: Shawn Askinosie

Monday Morning Moment – Workplace Culture – Do Things that Don’t Scale

Photo Credit: Medium, Ian Tang

Scalability refers to a company’s ability to increase its production profitably. – Merriam Webster

This is a new concept for me. Isn’t that like growth or profit? It’s like waking up out of a deep sleep and terminology in the workplace has changed. Is scalability the same as reproducibility?

What if profit comes out of something beyond scalability? Or at least is it possible to be successful without changing who you are as a business? These questions pop up for me when I hear the word scalable.

[Hang on, you faithful readers…not a usual topic for me, but what I learned was highly satisfying…hopefully for you, too.]

Sometimes learning about a new concept is enhanced by reinforcing what it is NOT.

Following you will find quotes from three business leaders who talk about the positive nature of things that don’t scale or reverse scale.

Shawn Askinosie is a lawyer turned chocolatier. Then he wrote a book about the journey. Meaningful Work: A Quest to Do Great Business, Find Your Calling, and Feed Your Soul. In a recent blog, Askinosie wrote exquisitely about scale and reverse scale. See what you think?

We write about reverse scale extensively in the book. What is it? It’s a practice of recognizing the value of not scaling…. We’re conditioned by our business culture to believe that unless the idea is big and capable of rapid scale then it has little value. Can we take a step back and reconsider this dogma? Could we assess value even if our idea helps only one person or if it only transforms us? True sustainability lies within the answers to these questions. If more of us answered the call to action on the supposedly “small” ideas then imagine the kind of social problems the world could address.

We tend to think “more” and “bigger” will always be better, that somehow they will allow us to finally breathe easier when we arrive. The problem is that it’s often an illusion because we never really arrive at the place that’s just out of reach. Scale demands that every single person in the chain focus on what’s next and on finding someone to do the thing that’s now ‘below’ them in order to move themselves up. Anything less than that and you will lose the race for scale, because someone else is more focused than you.

Reverse scale could also be called human scale. It is in the smallness of one on one relationships that we find meaning because we’re not insulated from the pain and sorrows of these connections. We tend to lose this when we’re so focused on scale and growth. – Shawn Askinosie

This guy, as you can tell, has no interest in blowing out the roof on profits. He wants to deliver a quality product with the help of a small company of people who he wants genuine relationships with…and he wants margin to focus on his definition of what really matters in life. Cool, huh?

Investor and thought leader Paul Graham is also one who advises entrepreneurs to Do Things That Don’t Scale. The infographic below was inspired by his article. His ideas are almost revolutionary in today’s high-pressure workplaces, yet his thinking is also that of some of the greats, including Steve Jobs , co-founder of Apple, Inc.

Photo Credit: Funders and Founders, Idealog

Paul Graham elaborates (read his whole piece; the following speaks to a couple of components):

The question is ask about an early stage startup is not “is this company taking over the world?” but “how big could this company get if the founders did the right things?” And the right things often seem both laborious and inconsequential at the time.

You should take extraordinary measures not just to acquire users, but also to make them happy…Your first users should feel that signing up with you was one of the best choices they ever made. And you in turn should be racking your brains to think of new ways to delight them.

A lot of startup founders are trained as engineers, and customer service is not part of the training of engineers. You are supposed to build things that are robust and elegant, not be slavishly attentive to individual users like some kind of salesperson.

Delighting customers scales better than you expected.

Recruit users manually and give them an overwhelmingly good experience. The unscalable things you have to do to get started…change the company permanently for the better. If you have to be aggressive about user acquisition when you’re small, you’ll probably still be aggressive when you’re big….and most importantly, if you have to work hard to delight users when you only have a handful of them, you’ll keep doing it when you have a lot.

I am enthralled by the thinking of these men. They have started me thinking about the whole idea of scaling…and also doing the things that don’t scale but still have tremendous value.

Check out the two further articles below which also support the strong foundation, in any size business, of a work culture where people matter first and then the product/service rolls out of that.

Do Things That Don’t ScaleIan Tang

Four Ways to Put Culture First as Your Company Scales – Fond Blog

Infographic: Do Things That Don’t Scale In Startups – Idealog

5 Friday Faves – Fortnite Revisited on Classical Guitar, Spring Rain, Habits of Love, Andy Crouch on Shame, and Wonder

Happy Friday! Here are my five favorite finds for this week:

1) Fortnite Revisited on Classical Guitar – About a month ago, classical guitarist Nathan Mills of Beyond the Guitar posted his arrangement of Fortnite Dances. Like the popular game and its celebrity players, this video skyrocketed. 5 million views and Beyond the Guitar YouTube subscriptions doubled over the course of days. Now he has a second video out featuring another set of Fortnite Dances.  Gamer or not, if you love music, this is a fun sampler!Photo Credit: Beyond the Guitar, YouTube

The dances are fun to watch and feature a wide range of music. Nathan’s classical guitar renditions are uniquely beautiful. My favorite of the dance/music combinations on this video are Bluegrass, a polka or Russian dance, a pop oldie, and a Rock finale (where Nathan brings out his electric guitar!!). Enjoy!

2) Spring Rain – We’ve had a fairly dry Spring in Richmond, Virginia. What this means for allergy-sufferers is the barrage of tree pollens that make being outside insufferable. The yellow blanket on all surfaces this time of year could use a good washing.Photo Credit: Charlotte Observer

This week, finally, the rain came. As happens with rains in our part of the world in May, all of nature seems to push up, greener and more vivid. We can all breathe deep the freshness of the air and the beauty around us. For me, the sound of rain is as glorious as its visual aftermath. We don’t live where flash flooding is a problem, so I do want to remember that days and days of rain isn’t happy for everyone. Still, it is a welcome respite from the hot dry days of late Spring in Richmond.

3) Habits of Love – Thanks to Andy Crouch (see #4), I have discovered Richmond attorney and thought leader Justin Earley and The Common Rule. So thrilled about this. The funny thing is that I ALMOST heard Justin speak on busyness earlier this month but couldn’t make it work schedule-wise (ironic, huh?). When Andy retweeted this image from Justin’s Twitter page, I was captivated.Photo Credit: The Common Rule, Twitter

From there, I discovered The Common Rule website and Facebook page. Subscribed, subscribed, subscribed. Justin focuses on habit formation towards love. He has really useful helps on his website and through his email subscription. I am on it!

Photo Credit: Common Rule of Life, Facebook

Meaningful Work – a Quest to Do Great Business, Find Your Calling, and Feed Your Soul – Shawn Askinosie

4) Andy Crouch on Shame – Author Andy Crouch has written an essay on how our culture has changed. For most of our history as a country, we have been a guilt-based culture. By that, I mean we measured ourselves and others as being “right or wrong” in our thinking, choosing to do right or wrong. This is how we raised our children. We determined not to measure our children up against (compared with) other people, but to raise them up with a standard of right living and making right choices (for us, it was based on the Bible…on the teachings and life of Jesus). “Right” was not legalistic or moralistic; “right” was loving, kind, serving, non-judgmental.

Only in recent years has our culture been moving toward more of a shame-based view on life. Here the difference is how our character and behavior reflects on a larger community (“how others see us”). This is somewhat different from the traditional shame-honor culture. In that culture, honoring your family, country, religion was all-important. If your behavior did not comply with those values, you were shamed, even ostracized.Photo Credit: The Rise of Shame in America, Honor Shame

Today’s American culture has definitely moved away from a guilt orientation. We hear it all the time in statements like “Well, that may be OK for you.” “You have the right to believe that way.” “Don’t try to put that guilt on me.” However, our culture is not moving toward the traditional shame society, but more a shame-fame culture. Fame over honor. Social media has driven this in recent years. We want to be “seen” a certain way. In fact, a young colleague of ours once said, “It’s my job to make you look good.” I was shocked at that. One, “looking good” was not even on my radar. Either I was good (competent, responsible, dependable, etc) or I wasn’t. It demonstrated the culture shift and generational disconnect.

The shaming still happens in our culture. Children can be shamed for not behaving in ways that make their parents look good. Public shaming of people who don’t agree with each other can be as brutal as real ostracism. And so it goes.

I miss the guilt culture. Where, whatever your religion or political ideology, you could tell the good guys from the bad guys. Or maybe we were naive, but I hope not. Today, it seems all about how we portray ourselves…how we are received by those that matter to us.

Sigh…any thoughts? Please.

[Don’t forget to return and read Andy’s essay and David Brooks’ review of Crouch’s essay and this whole social phenomenon.]

The Return of Shame – Andy Crouch

The Shame Culture – David Brooks

The Rise of Shame in America – HonorShame

5) Wonder – we are surrounded by the wonderful. The older we get, the more the losses and hardships of life push in on our experience of wonder. Children, and especially grandchildren, help us with that. They fill our storm-dampened sails. I am so thankful we live in the same city as our children.  When we have time with them, we stand a little taller, walk a little lighter, and wonder comes home to nest. Just last night, while our daughter and I were having a visit with an old friend, Dave elected to play with our little granddaughter. Off they went (not sure who was more excited). After the visit, daughter and grand-daughter headed out into the night, with “Bye…love you” resounding out of the back window. A tiny hand waving…

Dave was full of wonder. He marveled at how they read the whole hour. How a two-year-old could be that captured by stories! Maybe she was also in her own world of wonder, in the company of a granddad who loved her.Photo Credit: Pixabay

Hard to say, especially as a grandparent, who (in image below) is helping who…more.Photo Credit: Pixabay

Wonder is not just bound up in a child. It is all around us, in God’s own nature and his created nature. In all of us, bearing His image. Not just children, but everyone. I’m struck lately with how strong, and resilient, and persevering, and sharp most of the older adults are in my life. They are my heroes. Even when the mind and body weaken, life itself…the gift of life in all its forms and capacities…is a wonder.

Again, happy Friday! Hope yours is a rain-refreshed but not flooded weekend! [Edit: Have I got a story to tell for another day – It’s Friday night and the rain ceased to be refreshing hours ago – praying it stops!]

[Please share your own favorites or thoughts on above in the Comments. Much-appreciated.]

Bonuses:

Indoor Generation

Save the Storks – Pro-Woman, Pro-Baby, Pro-Family, Pro-Life

CNLP 192: Caleb Kaltenbach on How to Embrace an Outraged and Polarized Culture Most Leaders No Longer Like

Photo Credit: Matt Lieberman, Twitter

Photo Credit: Intelligence Is Sexy, Facebook page

On Being a Millennial Pastor – Leaders Who Don’t Remember the Glory Days – Erik Parker

5 Friday Faves – Great Neighbors, Beyond the Guitar Sheet Music, For the People, Rising Tide Startups, and a Different View on MLK50 Conference

Friday! Let’s jump right in…because Friday flew by this week. Here are my favorite finds:

1) Great Neighbors – Rarely does a day go by that I’m not reminded of what excellent neighbors I have. They treat you like a long-lost friend, home for a holiday, just when you show up for a walk with them on an early morning. [Hopefully that’s not just because I don’t walk enough.] They are quick to celebrate, and even quicker to lend a hand or an ear in a crisis or hard situation. Photo Credit: Jim Casey, QuoteHD

One of our neighbors daily walks another neighbor’s dog for him while he is dealing with chemotherapy. Another regularly surprises us with special treats or whimsical gifts.Photo Credit: Rainbow Symphony Store, QTM Windchimes

The day I had surgery (and cancer would be the doctor’s news), a dear neighbor came to with with Dave for the news. Like I said… great neighbors. Do you have some great neighbors? Please use the Comments below to tell some of your stories. It’s no small thing, is it?

2) Beyond the Guitar Sheet Music – It’s been a crazy week for those of us who follow Beyond the Guitar‘s Nathan Mills. Approaching 3 million views and counting on his arrangement of Fortnite Dances on Guitar. This past week, his sheet music is now being sold on Music Notes. I’m sure it will take awhile for all his arrangements to be available, but that’s where you can find it. Check out his latest piece from the video game Monster Hunter World. I still can’t get over the lovely music in the background of video games.Photo Credit: Nathan Mills, YouTube

Music Notes – Beyond the Guitar Sheet Music

YouTube Video – Monster Hunter World – Relaxing Classical Guitar Music (Beyond the Guitar)

Spotify – Beyond the Guitar

3) For the People – I love courtroom drama and For the People is a 2018 ABC series that has exceeded every expectation. It has a great ensemble cast and terrific writing.Photo Credit: KTUL TV

This past week’s episode had to do with mandatory minimum sentencing even for non-violent crimes. When we consider how much we are willing to pay for safety, the law today can overreach to protect that safety. We don’t even seem to mind…until, maybe, we are the ones caught in that overreach. If you aren’t watching this series, just catch this episode. I would love to hear what you think.

For the People – Season 1, Episode 5 Recap

The snippet below is a spoiler. The acting is penetrating. The message has sparked several conversations. I believe TV like this could actually have a much-needed social impact.

4) Rising Tide Startups – My favorite podcast is Kevin Prewett‘s Rising Tide Startups. This week, his guest was criminal attorney turned chocolatier Shawn Askinosie. During the podcast, he talked about his pursuit of a midlife career change. I was fascinated by his determination to go after something meaningful…and what that meant to him. Especially given his prayer for God to just give him something else to do…anything?

Have you ever been in that situation where you know, for your own sake, you need to do something else?

I was captivated by his story and plan to start reading his book this week. You can listen to this podcast here.

Meaningful Work: A Quest to Do Great Business, Find Your Calling, and Feed Your Soul Shawn Askinosie

Askinosie Chocolates

5) A Different View on MLK50 Conference – My Friday Faves of the previous week included the MLK50 Conference.  The messages of this conference racial reconciliation and racial unity were transforming for me, as a middle-class white woman. I am very thankful for it and now follow many of the speakers on Twitter. I want to keep learning. Following #MLK50Conference, I discovered one of the participants in the conference, Darrell B. Harrison. He is an African American and a theologian. He did not agree with all the language/messaging used at the conference. I was actually caught off guard by his take on the conference.

In a related situation, two groups of people in my life cannot agree on a direction. It is heartbreaking for me to watch them go through this. They both have good reasons for their thinking. That is how Harrison’s view has affected my thinking this week. I continue to greatly value the content of the MLK50 Conference.  Now, Darrell Harrison, in his writing and podcasting, has brought another argument to the table. Both sides are riveting and thought-provoking. His podcast on this topic is here. In a way, it is not easy to listen to…especially since I’m still so close to the MLK50 Conference. Just a different, studied, and thought-provoking viewpoint. So grateful to know him now, too. I still have a way to go on the journey toward racial reconciliation…and I want to get there…wherever “there” is.

Photo Credit: iTunes

Jupiter Hammon, 1787, An Address to Negroes in the State of New York

Photo Credit:  Relg250, History Is Now Magazine

These are my Friday Faves…on a Sunday. Hope your weekend was a delight!

Bonuses:

14 Ideas for a Cross-Cultural-Stress-Busting Laugh Break – Emily Jackson

Photos taken at Lewis Ginter Botanical Garden

10 “Secrets” to a Long Marriage

Boundaries, routines and early bedtimes: 13 habits that raise well-adjusted kids

Raising Honest Children

Photo Credit: Kathryn Whitt Visneski